The independent newspaper of the University of Iowa community since 1868

The Daily Iowan

The independent newspaper of the University of Iowa community since 1868

The Daily Iowan

The independent newspaper of the University of Iowa community since 1868

The Daily Iowan

Yotopia to sell N. Liberty shop

Yotopia+to+sell+N.+Liberty+shop
Steven Depolo

One of Johnson County’s frozen yogurt joints has recently been put up for sale.

In a Facebook post, Yotopia owner Veronica Tessler said she is looking to sell the North Liberty location. The Iowa City location is at 132 S. Clinton St.

“It’s been an incredibly difficult realization, and very painful to admit to myself, that I cannot run two stores and manage 17 employees if I want my company to be the best it can be,” Tessler’s post read.

In an interview with Tessler, she said she was not closing the store.

“I’m looking to offer it to someone who will keep the Yotopia brand and give the store the attention it deserves and the idea is to keep it Yotopia,” she said. “I don’t want to sell it to anyone who would change it.”

Tessler said she would still like to be involved at the North Liberty location.

“It’s my brand and the company I started four years ago downtown in Iowa City,” she said.

“I want to be involved, but I just can’t manage the day-to-day.”

Tessler said she wasn’t in a hurry to sell her shop.

“I’m not in any rush or desperate to sell it now,” she said. “I’m just putting it out there.”

The sale of the North Liberty location will not affect the downtown Iowa City shop.

“We’re not going anywhere,” she said. “I plan to continue operating the Iowa City location. There’s no change then.”

Tessler said Yotopia will continue to be the shop she created.

“We source all of our yogurt from a dairy farm in Iowa,” she said. “It’s an Iowa brand, and nothing about that is going to change.”

—By Gage Miskimen

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