Tuesday, the Big Ten announced an extensive agreement with Madison Square Garden to feature the Big Ten Men’s Basketball Tournament in New York City in 2018. There will also be men’s basketball and hockey double-headers there from 2016 to 2019 and a significant branding presence inside and outside the building.
“We are thrilled to establish this long-term partnership with Madison Square Garden, one of the most-revered brands and buildings in all of sports,” Big Ten Commissioner James Delany said in a release. “This pairing is a natural fit for us as we continue to extend our brand and live in two regions of the country. The Garden has been the site of countless iconic moments throughout history, and we look forward to showcasing some of the best basketball and hockey programs in the country through this partnership.”
The 2018 Big Ten Men’s Basketball Tournament will be held from Feb. 28 to March 4. This selection of dates means that the event will end one week earlier than previous tournaments. The tournament will conclude seven days before the NCAA Tournament Selection Sunday.
“We are proud and honored to collaborate with the Big Ten on this unprecedented partnership,” Joel Fisher, the executive vice president of MSG Sports, said in a release. “Teaming up with the Big Ten for the men’s basketball tournament and the basketball and hockey double-headers will be a win for college sports fans and the nearly 100,000 conference alumni that live in the New York metropolitan area.”
The Big Ten Men’s Basketball Tournament has been held in either Chicago or Indianapolis for the first 17 years of its existence. The event will be held in the United Center in 2015, returning to Bankers Field House in 2016, then will move to the East Coast for the first time in the conference’s history, taking place at the Verizon Center in Washington, D.C., in 2017.
The tournament will return to Chicago in 2019 and 2021, then Indianapolis in 2020 and 2022.