The Trends of 2022: The Kilo Grupe Opens Up on How Digital Health Will Change

In 2021, one of the global leaders in digital healthcare UAB Kilo Grupe understandably focused on helping people prevent, treat and manage chronic conditions. In a global pandemic, everyone was concerned about how they could prepare for the worst-case scenario. In 2022, the organization is expanding its services to meet evolving consumer demands. From diet to mental health, the company has collected the data they need to make better products for anyone who wants a better quality of life.

The Explosion of Health and Fitness Apps

Head of Medical Affairs, Kasparas Aleknavičius, MD, believes that the months of lockdown have highlighted the need for community building, which is why Kilo will focus on support groups, accountability systems, and offline meetups for a better user experience.

Mental Health and Mindful Eating

UAB Kilo Grupe has collected data that shows there is a direct connection between binge eating and mental health. Around 33% of people report eating more when they feel depressed and 9% reported that they couldn’t stop eating. Health apps that focus on the concept of mindful eating (AKA the art of enjoying a balanced diet) can have a direct impact on how people feel about their bodies. It can also boost their mental health by encouraging a positive self-image and relationship with food.

Mental Health and Exercising

Over the past few years, the emphasis on weight loss has waned. This has been replaced by a growing interest in mental health. Fitness is a proven way to improve both physical and mental well-being. In a survey of more than 78,000 users, around 80% said that they were in a poor emotional state before taking up a regular running routine. Negative feelings included stress (41%), anxiety (19%), and depression (18%).

Real Disease Management

There’s no end to health advice out there, and this is true regardless of whether the advice comes from a doctor, the internet, or a friend. The problem is that this information is either too generic or completely contradictory. It makes people who want to change their health hesitant about what to do and how to improve their habits.

Despite a barrage of diets and weight-loss cures on the market today, the UAB Kilo Grupe found that more than a third of diabetics surveyed blamed poor eating as the root cause of their health problems. It’s why the company is developing apps and programs for 2022 that actually address these needs and prompt lasting change.

Kilo Grupe on the Use of Medical Apps

Type 2 diabetes, cardiovascular disease, insomnia: these are complex medical problems that haven’t been solved with general wellness apps — and UAB Kilo Grupe argues that they’ll never be solved with that approach. What people need are real, data-driven solutions, something that the company is already providing to users all over the world. In 2022, that number is only set to grow.